There are a lot of ways to promote your blog, however one way that is sometimes forgotten is the ways you may be able to use in offline methods. While you may not be able to market to as many people as potentially online, you are taking advantage of another potential avenue for marketing your blog.Today I want to share just 10 techniques, however this is really one of those area’s where creativity is something worth considering.
- On your car – Do it yourself magnetic signs, or stick on lettering for windows, is available from stationary stores, or possibly auto stores. For not a lot of money you can make your card a driving advertisement for your blog.
- Community Notice Boards – Many area’s have community notice boards around, at shopping center’s or library’s, just create a small leaflet and pin it up, just remember get permission first if required.
- Business card for your blog – There are some really good quality do it yourself business card products around now, and for less then $20 you can create a customer business card for your blog, and start giving it out when you talk about your blog.
- Write a Press Release – Or better still write a relevant article about the topic of your blog that a newspaper could potentially publish, with your details including blog link at the end.
- Bumper stickers – Almost better then the first option above, as you can more easily give them away and get them in more places
- Information Booklet – Depending on the topic of your blog, you could create an information booklet on the topic, that has links to your blog for more information. This could be made as a free download others can download, print out and give away as well.
- Create a Newsletter – While you do have your blog online, sharing the same information in a hard copy newsletter may get people that are not as tech savvy interested in getting online and reading your blog. You can share just the first few paragraph’s of an article and then share a link to the rest of the article online. Again make this available as a free download for others to print and give away.
- Start a club – While not suited to all blog topics, it can help for some to create a little more community atmosphere, especially on a local level. Who knows you could start a trend, and see clubs connected to your blog popping up all over the place.
- Letter to the editor – If something happens locally that you could respond to relating to your blog, then send a letter to the editor, even better if you can share a relevant link to your blog.
- Sponsorship – Sponsor an event or a stand at an event, or something similar. This wont work for everyone, but if you have a music blog sponsor a local band event, or a nutrition blog, then sponsor a local health event. There are a lot of options and don’t always require a huge sponsorship to get included.
There we go, just some of the potential options that you could use to promote your blog offline. Please feel free to share any more ideas that you may have in the comments.
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Great post! I’ll subscribe right now wth my feedreader software!
tks for the effort you put in here I appreciate it!
Nice post…Thank you for sharing some good things!!